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Hsin Chen

UX / UI Design

  • Work All
  • Interactive
  • Motion
  • Branding
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LAFF

LAFF

Identity System Design: Los Angeles Asian Pacific Film Festival

The various colors of the rectangle shapes for the Los Angeles Asian Pacific Film Festival logo represent an array of cultures that are both diverse and unified together. The project mandated a rebrand highlighting a complex cultural identity using the visual space of typography across multiple platforms.

 

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